Madden 10 – Behind the Scenes with the Steelers
May 30, 2009 by steelerguy26
Filed under Madden
by Alain Quinto
In a second night at the LA Coliseum, EA SPORTS brought the confetti, the Vince Lombardi trophy, and the Pittsburgh Steelers in to re-create their Super Bowl XLIII celebration with a little twist. For the past three days, the EA SPORTS ad team has been in full force in and around the LA area filming scenes for a couple of upcoming commercials and I had been invited to cover the event and share it with our gaming community. On Tuesday night, we once again went live and I had the chance to share some of the pictures as the event was happening during a live chat late in the evening. For those that missed the chat, you can check out a replay of it here: Pittsburgh Steelers
The premise of the shoot revolves around an EA SPORTS gamer controlling the Pittsburgh Steelers to victory in a game of Madden NFL. Along with the players, about 200 extras were brought in as fans of both the Steelers and the Cardinals, referees, and even coaches to re-create the celebration. From a touchdown celebration to the trophy presentation, even the player’s couldn’t help but feel a little nostalgic of the event. The only thing missing was the champagne.
During and prior to the shoot I did get a chance to chat with some of the Pittsburgh Steelers that were in attendance including Ben Roethlisberger, Hines Ward, LaMarr Woodley, and Willie Parker. For now, I’ve posted a video recap along with with my interview with Hines Ward here. Soon to come, I will also post a couple more videos of my chats with Big Ben, Woodley and some footage of Parker. It’s been pretty cool to get behind the scenes over the past few days to see what it’s like to shoot an EA SPORTS commercial and I’m glad that we had the opportuinty to share it live with our fans on chat and here on the Inside EA SPORTS blog.
We’ll be continuing the shoot on Thursday turning our focus to basketball followed by some more football coverage early next week. Stay tuned for that, EA SPORTS fans!
To read this original blog post and make comments, visit the Inside EA SPORTS Blog.
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It’s so amazing how far football video games have come since Tecmo Bowl. Not only was the crowd just dots, but the players all looked the same as well. The work they put into these games today make them great, and the price you pay for hours of enjoyment is totally worth it.